The Concept

FrenzCard™ is a flexible and simple Loyalty & Marketing Programme suitable for all NZ Retailers (large & small) which has been operating successfully since late 2007. It is cost effective for Retailers, generous for consumers and extremely easy to use.
Importantly it rewards true loyalty and drives new business to your doorstep! Unlike discount cards, books or voucher based systems which tend to mostly reward once-off visitors and bargain hunters FrenzCard™ encourages more frequent visits and purchases.

Not only can they receive benefits at your business shoppers and diners can use their FrenzCard™ to earn and redeem Reward Points at any participating Retailer across New Zealand. They don’t have to dream about their getting rewards because the benefits are immediate, as we say FrenzCard™ delivers Real Rewards in Real Time!

For consumers there are no barriers to enjoying the benefits, no complex formulas or processes to redeem Reward Points - One Reward Point is always equal to One Dollar and their points balance is always on their card ready to spend at any participating Retailer. It’s just like a debit card and this simplicity is what makes it so popular with retailers and consumers alike!

Consumer Benefits

Every week hundreds of consumers are joining FrenzCard™ and it’s easy to see why:

Joining the FrenzCard™ programme costs nothing;
Consumers get instant “Real Rewards in Real Time”;
FrenzCard™ members can spend their Reward Points a wide range of goods and services;
FrenzCard™ is easily understandable and flexible;
FrenzCard™ can be used in a growing network of independent Retailers as well as national groups;
Every FrenzCard™ member has their own on-line account where they can view their transactions and see their Reward Point balance;
Everytime a member uses their FrenzCard™ they go in the draw to win fantastic monthly prizes.

Retailer Benefits

The FrenzCard™ programme offers many benefits to you as a Retailer including:

easy to access, set-up and does not require any investment in new technology, hardware or software;
drives new customers into your business helping to grow your business in a sustainable way;
improves your customers length of stay;
increasing the frequency of visits by your existing customers;
Gives your business a real competitive edge;
provides the same benefits as would a stand-alone Loyalty Programme with your own branding being prominent on any FrenzCard™ issued by you;
protects your customer-base by ensuring that your loyal customers’ data is not ‘shared’ with other participating Retailers;
can provide regular reports including a registered customer database and lists of your most loyal customers – providing you with the opportunity to cost effectively market to your best and most loyal customers;

In a nutshell if you wish to grow your business by reaching out to new customers and rewarding your existing ones as part of a national loyalty programme then the FrenzCard™ loyalty & marketing programme is worth looking into.

If you are interested in signing up to the FrenzCard™ Programme or would require more information please email sales@loyaltyservices.co.nz or call us on 0800 GROW SALES
(0800 476972)!

Retailer Experiences So Far

Since the programme started in 2007 we have issued over 100,000 cards across New Zealand and tens of thousands of consumers have enjoyed the benefits offered by FrenzCard™. Our participating Retailers have managed to retain their most loyal customers and overcome the challenges posed by recession and the overall drop in consumer spending.

The owners and managers of our participating Retailers have been able to use the growing databases of customers provided by the FrenzCard™ programme to market more directly to their biggest spending and most frequent customers. This has allowed them to reduce their normal marketing and promotional spend.

Here are some typical comments from Retailers:

“The FrenzCard™ loyalty programme has been a cornerstone of our business for the last 2 years. Our regular customers love its simplicity and of course the Rewards. I find it particularly satisfying when we have new visitors from other cities who come here because they know we accept FrenzCard™.”

General Manager, De Fontein, Belgian Beer Cafe, Mission Bay, Auckland

“Day to day the best thing I have noticed is that instead of switching between different local bars, members of FrenzCard™ tend to stay with us for longer and also influence their friends to come to our business as well. It’s not just a once off discount we really are rewarding their loyalty.”

Owner, Marble Bar, Gate Pa, Tauranga